Internal Reference · Confidential
BDR Contractor Hub
Your complete guide to finding opportunities, earning commission, and growing with AHOS as a Business Development Representative.
30% Commission No Tech Knowledge Needed Opportunity First Work At Your Own Pace
Introduction
Getting Started
Welcome to AHOS

AHOS is a boutique digital studio that builds websites, web apps, mobile apps, SaaS platforms, e-commerce stores, and AI tools for businesses of every size and industry.

Your role as a BDR is the most important part of our growth engine. You are the eyes and ears on the ground — finding businesses that need what we build, opening the conversation, and handing the lead to AHOS. We do everything else.

Your role in one sentence: Find a business that needs digital help → start a conversation → collect their details → submit to AHOS → when the deal closes, you earn 30% of the project value.
Find
Spot businesses with unmet digital needs — online or in the real world. No website, old systems, manual operations.
Connect
Start a genuine, low-pressure conversation. Ask questions. Understand their situation. Never pitch, just listen.
Submit
Collect their key details and submit the lead. AHOS handles the proposal, negotiation, and delivery.
What Makes a Great BDR
Consistency beats intensity
5 quality outreach messages per day beats 50 in one weekend. Show up every day and your pipeline builds itself. Skip a week and it dries up.
Curiosity over selling
The best BDRs never pitch — they ask questions. "How do you manage bookings right now?" opens more doors than "we build great websites." Curiosity builds trust.
Volume with quality
Cast a wide net but put real thought into each message. Generic copy-paste DMs get ignored. A personalized message that mentions their actual business name gets 3x more replies.
Know when to submit
Don't wait for a lead to be "fully ready." Submit the moment you have a warm conversation. Cold leads submitted today sometimes close months later — still your commission.
Quick-Start Checklist
Read every tab in this handbook — especially Services, Outreach, and Scenarios
Identify 3 industries you already have access to through your network
Make a list of 20 local businesses you can reach out to this week
Set up your outreach channels: Instagram, WhatsApp, LinkedIn
Personalize the message templates from the Outreach tab
Send your first 5 outreach messages today — don't wait for "perfect"
Practice objection handling with Aria Coach before real conversations
Submit your first lead the moment you have a warm reply
You are not responsible for pricing, timelines, technical details, or contracts. When asked: "The technical team reviews each case directly — I'll include your question when I submit."
Know Your Product
What AHOS Builds

AHOS is not a simple website company. We are a digital solutions studio — we build the systems businesses run on. You don't need to understand the technology. You need to know what each service does, who needs it, and what problem it solves.

Websites
Most Common
Landing pages, corporate sites, portfolios, menus. Target businesses with no site or a visibly broken/old one.
Ideal clients: Any business without a website or with one that doesn't load on mobile
Web Applications
High Value
Dashboards, booking systems, customer portals, internal tools, CRMs. Any business managing operations on WhatsApp or paper.
Ideal clients: Gyms, clinics, restaurants, agencies managing clients manually
Mobile Apps
High Value
iOS and Android apps — loyalty programs, delivery, booking, customer tools. Target businesses with a loyal customer base.
Ideal clients: Restaurants, gyms, retail chains, service businesses with regulars
SaaS Platforms
Highest Commission
Full software-as-a-service products. Subscription tools, B2B platforms, multi-user systems. Entrepreneurs with software ideas.
Ideal clients: Founders with a business idea they want built into a product
E-Commerce Stores
Good Volume
Online stores with product catalogs, payment systems, order management. Any physical business selling products with no online store.
Ideal clients: Boutiques, clothing brands, product sellers active on Instagram
AI & Automation
Growing Fast
AI chatbots, customer service bots, lead capture systems, workflow automation. Any business drowning in repetitive tasks.
Ideal clients: Customer-facing businesses handling high volumes of inquiries
Branding & Design
Add-On
Logos, brand identity, visual systems, presentation design. Often sold alongside website or app projects.
Ideal clients: New businesses or rebranding companies with no visual identity
CRM Systems
Recurring
Custom customer relationship management tools. Track leads, manage clients, automate follow-ups — all in one place.
Ideal clients: Real estate agents, sales teams, service businesses with many clients
How to Explain AHOS in Plain Language
Never use technical words. Never say "full-stack," "API," "deployment," or "SaaS" to a prospect. Speak only in outcomes and problems.
✕ Don't say this
"We develop full-stack web applications and SaaS platforms using modern tech stacks with CI/CD pipelines."
✓ Say this instead
"We build the digital tools businesses run on — things like a website, an app for your customers, or a system to manage bookings and orders automatically. Everything is custom-built for how your business actually works."
Key insight: Your job is not to sell a specific service — it's to recognize a problem. "They're managing everything on WhatsApp" is enough. AHOS figures out the right solution.
Your Position
Your Role as a BDR

You are the bridge between the world and AHOS. You find businesses that need what we build, open the conversation, and pass the qualified lead. AHOS handles everything after that — proposals, pricing, development, delivery.

You are an opportunity identifier — not a developer, sales closer, or project manager.

You ARE responsible for
  • Finding potential clients online and in person
  • Starting genuine, respectful conversations
  • Asking the right questions to understand their needs
  • Qualifying whether they're a real opportunity
  • Collecting all required lead information
  • Submitting the lead via the official form
  • Keeping the relationship warm while AHOS follows up
  • Professional, honest communication at all times
You are NOT responsible for
  • Giving technical explanations
  • Providing or estimating pricing
  • Promising delivery timelines
  • Making contractual commitments
  • Negotiating project scope
  • Guaranteeing any specific outcomes
  • Following up more than once after no response
The 6-Step BDR Process
1 — Identify the opportunity
Browse Instagram, Google Maps, LinkedIn, or walk your area. Look for businesses with no website, outdated sites, or obviously manual operations. Spend 2 minutes researching each prospect before reaching out.
2 — Start the conversation
Send a short, personalized message. Reference their actual business. Ask a genuine question. Your goal at this stage is only to get a reply — not to sell anything.
3 — Qualify the lead
When they respond, shift into discovery mode. Ask: "What does your current setup look like?" and "What's the biggest challenge you're facing?" Rate them: Hot, Warm, or Cold based on urgency and engagement.
4 — Collect their information
Get their name, business name, contact details, and a description of what they need. Don't overthink this — even partial info is better than nothing. Get what you can and submit.
5 — Submit the lead immediately
Do not wait for them to be "fully ready." Submit the moment you have a warm conversation. First submission gets the commission — even if closing takes months. Early submission protects your earn.
6 — Stay warm, don't chase
Keep the relationship warm on your end. If they message you: "The team will be in touch soon — they're really good at finding the right solution." If they ghost: send ONE follow-up in 3-5 days, then move on.
When asked a technical question: "That's a great question — our technical team reviews each project in detail. I'll make sure to include that when I submit your information to them."
Opportunity Recognition
Finding Opportunities

Great leads are everywhere — you just need to know the signals. A business that needs AHOS almost always has at least one visible sign. Train your eye to spot these and you'll never run out of prospects.

Hot Signals — Act Immediately
HOT
No website at all
They operate purely through Instagram, WhatsApp, or word of mouth. Google their business name — nothing professional comes up.
HOT
Managing everything manually
Bookings by phone, orders tracked on paper, customer info in a notebook or WhatsApp. They're losing time and money every day.
HOT
Complaining about manual work
"My phone never stops," "I can't keep up with messages," or "managing this is a nightmare." These exact words are your cue.
WARM
Broken or outdated website
Their site looks like 2012, doesn't load on mobile, has broken links, or still has "coming soon" pages. A full rebuild opportunity.
WARM
Active social, no website
Instagram with strong followers and daily posts but no website linked in bio. They have demand — just no platform to capture it.
WARM
Selling only via DMs
Comments full of "how much?" and "is this available?" with no way to purchase. Classic e-commerce gap.
Best Industries & Why
Food & Beverage
Restaurants, cafes, cloud kitchens, bakeries. Needs: online menus, ordering systems, delivery integration, reservation platforms. Very high volume of leads.
Health & Wellness
Gyms, clinics, dentists, physios, nutritionists, spas. Needs: appointment booking, patient portals, automated reminders, professional websites. High conversion rate.
Real Estate
Agents, brokers, developers. Needs: listing sites, lead capture, CRM systems, branded professional presence. High budgets, often few competitors locally.
Education & Training
Tutors, coaching centers, online course creators. Needs: enrollment platforms, student portals, course management. Fast-growing sector.
Professional Services
Lawyers, accountants, consultants, architects. Needs: professional website, client intake, portfolio. High income clients, high project values.
Retail & E-Commerce
Clothing stores, gadget shops, product businesses. Needs: online store, inventory management, payment integration. Easy pitch: "let people buy while you sleep."
Where to Find Leads
Online Channels
  • Instagram:Search location + industry. Look for active pages with no website link in bio.
  • Google Maps:Search businesses in your city. Filter for ones with no website URL or a broken link.
  • LinkedIn:Business owners by industry and location. Best for B2B and professional services.
  • Facebook:Business pages with low engagement or no website. Many older businesses.
  • WhatsApp Groups:Local business, trade, entrepreneur communities. Introduce yourself first — don't pitch immediately.
  • TikTok/YouTube:Creators with an audience but no proper website or store to capture it.
Offline Channels
  • Walk-ins:Enter local businesses. Observe whether they manage things manually. Start a conversation with the owner.
  • Your network:Friends, family, former colleagues who run businesses. Warm intros convert 3x better.
  • Networking events:Business meetups, trade shows, industry events. Collect cards and follow up digitally.
  • Referrals:Every lead you submit is a person with a network. Ask if they know anyone else.
  • Local directories:Yellow Pages, local business associations, chamber of commerce listings — old school but effective.
Strong Opportunities
  • Restaurant taking orders by phone only — always busy
  • Clinic or salon scheduling appointments manually
  • Retail store selling only via Instagram DMs
  • Gym using paper forms for memberships
  • Real estate agency without a listing platform
  • Entrepreneur with a software idea they want built
  • Business expanding locations without a central system
Avoid These
  • Individuals asking for free or heavily discounted work
  • Unregistered or clearly fake businesses
  • "No budget right now" with no timeline to revisit
  • Someone who had 3 developers "who all failed"
  • Zero engagement or interest after initial contact
Still submit cold leads — they sometimes warm up months later. Still your commission.
Starting Conversations
Outreach & Messaging

Your goal is not to sell immediately. Your goal is to open a conversation. The best messages feel like they came from a real person who actually looked at their business — because they did.

Polite
Direct
Curious
Personal
Pushy
Technical
Scripted
Wall of text
Message Templates — Personalize Every One
Instagram DM — No Website
"Hey [Name]! Came across [Business Name] on Instagram — love what you're doing with [something specific]. Quick question: are you only taking [bookings/orders] through Instagram, or do you have a website too? I work with a team that helps businesses like yours get set up online — just wanted to see if it's something you've ever thought about."
Instagram DM — Outdated Website
"Hi [Name], I checked out [Business Name]'s website while looking you up — your services look great. I noticed the site might not be loading well on mobile. I connect businesses with a dev studio that does website rebuilds. Would you be open to a quick chat about what an update could look like?"
WhatsApp — Cold Intro
"Hi [Name], my name is [Your Name]. I came across [Business Name] and wanted to reach out — I connect local businesses with a digital studio that builds websites and apps. Have you been thinking about getting your business more visible online? Happy to explain more if it sounds relevant."
WhatsApp — Warm (Referral)
"Hey [Name]! [Mutual contact] mentioned you run [Business Name] — would love to connect. I work with a team called AHOS that builds digital solutions for businesses. From what I've heard about what you're doing, I think we could help you scale it. Open to a quick 10-min call this week?"
LinkedIn — Professional Services
"Hi [Name] — I noticed your profile and work with a digital studio that builds websites and tools for [lawyers / accountants / consultants]. Many professionals in your space are missing a strong online presence that captures clients automatically. Would it be worth a quick conversation?"
In-Person — Opening Line
"Hi, are you the owner? I'm [Your Name] — I work with a team that builds digital tools for businesses. I noticed you're managing [bookings / orders / inquiries] manually — are you looking for a way to automate that? Would it be worth 10 minutes to hear what that could look like for you?"
Follow-Up (3-5 days, send only once)
"Hey [Name], just circling back on my message from a few days ago. No pressure at all — just wanted to make sure it didn't get buried. Happy to share more details or answer any questions if you're curious. Either way, wishing you a great week!"
Objection Handling — Word for Word
"It's too expensive"
"I totally understand — cost is always a factor. The thing is, pricing depends completely on what you actually need. A simple website is very different from a full booking system. Can I ask what you're trying to solve first? You might be surprised at what's possible."
"I'm not interested"
"No worries at all! I'll leave my contact just in case. Out of curiosity — is it something you've looked into before and decided against, or just not on the radar right now?" (Listen — they often reveal a real objection you can address later.)
"We already have someone"
"That's great — are you happy with how things are going? The reason I ask is sometimes businesses work with us for a second opinion or a specific project their current provider doesn't cover. Good to know your options."
"Let me think about it"
"Of course, take your time. Is there anything specific you'd want to know that would help you decide? And when would be a good time for me to follow up — would next week work?" (Always try to lock in a specific time.)
"No budget right now"
"Completely get it — timing matters. Would it help if I sent you some info so you have it ready when budgets open up? That way you're not starting from scratch when the time comes."
They show interest
"Great — I'll collect some basic details so the AHOS team can review your needs properly. They're really thorough about understanding exactly what you need before suggesting anything." Then move to collection.
Lead Qualification
Collecting Information

A well-submitted lead gets faster AHOS follow-up, a higher chance of closing, and protects your commission claim. Incomplete submissions slow everything down and reduce conversion.

Business Name Required
The full official name of the business or project
Owner / Decision-Maker Name Required
Specifically the person who makes financial decisions — not an employee
Email or Phone Required
At least one direct contact method. More channels = faster AHOS follow-up.
Website URL
Even a bad or broken one is useful — it shows AHOS exactly what they're working with
Social Media Links
Instagram, Facebook, LinkedIn — helps AHOS research the business before reaching out
What the Business Does Required
What do they sell or offer? Be specific — "Italian restaurant in Dubai Marina" beats just "restaurant."
Their Described Need Required
What problem did they mention? What do they want? Be specific — "online ordering for their restaurant" beats "a website."
Lead Temperature Required
Your honest gut read: Hot (ready to move), Warm (interested but cautious), Cold (exploratory but worth submitting)
How You Connected
Instagram DM, WhatsApp, in person, LinkedIn, referral — helps AHOS personalize their outreach
Lead Temperature Guide
HOT
They asked about pricing. They said "let's do it" or "how do we get started?" They have a specific project in mind. They're the decision-maker. Submit within the hour.
WARM
They're interested but haven't committed. Said "maybe," "we've been thinking about it," or "send me more info." Submit now — AHOS will nurture them.
COLD
They replied but didn't show strong interest. Still submit — cold leads sometimes close months later. Still your commission. Submit every lead.
Always submit — even cold leads. Your commission claim is tied to the first submission. If two BDRs submit the same lead, commission goes to whoever submitted first.
Earnings
Commission Structure

You earn 30% commission when a deal you submitted closes and the client pays their deposit. Pricing is determined case by case — AHOS handles all proposals directly with the client.

Project Type Typical Scope Notes
Basic landing page Single-page, fast delivery Fast close, starter project
Business website Multi-page, custom design Most common project type
E-commerce store Product catalog, payments, inventory Retail, product businesses
Booking / CRM system Scheduling, client management, automations Gyms, clinics, agencies
Custom mobile app iOS & Android, full custom build High-value, longer close
SaaS / full platform Multi-user platform, subscription model Highest earning potential
The Commission Timeline
1
You Submit
2
AHOS Reviews
3
Proposal Sent
4
Deal Closes
You Earn 30%
Commission FAQ
What if a deal takes months to close?
You still get paid. Your commission is protected from the moment of first submission — even if closing takes 6 months. The pipeline builds over time.
What if the client asks for more features?
Upsells on the same original project are included in your commission. A project that grows from $5K to $10K means your cut grows too.
Can two BDRs submit the same lead?
Commission goes to the first submission. Submit the moment you have a warm conversation — don't wait for them to be "fully ready."
What if they contact AHOS directly?
If the lead came in under your name before they made direct contact, your claim holds. If they contacted AHOS completely independently — that's a separate lead.
Consistency
Daily Workflow

Top BDRs don't hustle in bursts — they build repeatable daily habits. 20 focused minutes every day compounds into a pipeline that pays. Skip a week and it stalls. Show up every day and you'll close consistently.

The Daily Loop
Step 1 — Prospect (10 min)
Browse Instagram, Google Maps, or LinkedIn. Find 5-10 businesses that match your opportunity signals. Look at their website (or lack of one), how they manage bookings, their social presence. Take a note of the business name and where you found them.
Step 2 — Reach Out (10 min)
Send 5 personalized outreach messages using the Outreach tab templates. Spend 1-2 minutes on each — reference their actual business, mention something specific you noticed. Never copy-paste without personalizing at minimum the name and business.
Step 3 — Reply & Qualify (ongoing)
Check your messages throughout the day. When someone responds, engage genuinely. Ask: "How do you currently manage [bookings/orders/customers]?" and "Is this something you've thought about improving?" Rate them: Hot, Warm, or Cold.
Step 4 — Collect & Submit (5 min per lead)
As soon as you have enough info from a warm conversation, submit immediately. Don't wait. Fill in all required fields in the submission form. The more detail you provide, the faster AHOS can follow up.
Step 5 — Track & Follow Up
Keep a simple list of your active conversations. Note the date of first contact. If someone went quiet after showing interest, send ONE follow-up 3-5 days later. If still no reply — move on. Never chase. Focus on volume, not one prospect.
Weekly Rhythm
Daily: 5-10 outreach messages
Set a non-negotiable daily minimum. 5 a day = 150 a month = multiple leads guaranteed. Consistency beats intensity.
Weekly: Explore a new industry
Each week, pick a new industry or neighborhood. Restaurants this week, salons next week, clinics after. Keep expanding your reach.
Monthly: Review what works
Which messages got the most replies? Which industries responded best? Which channels? Double down on what works. Drop what doesn't.
The math: 5 outreach/day × 20 working days = 100/month. If 10% respond warmly = 10 leads. If AHOS closes 3 of those, you earn commission on every single one. Repeat every month and your pipeline compounds.
Real-World Examples
Practice Scenarios

Understanding theory matters. Understanding how it plays out in real situations is what actually builds your instincts. Use Aria Coach to role-play any of these.

Scenario 01 — Hot
Restaurant Without a Website

Situation: A popular restaurant uses Instagram only. Customers message manually to place orders. The owner says their phone "never stops" during rush hours. 8,000 followers, strong engagement, no website link in bio.

Opportunity: Custom website with online ordering, digital menu, customer database, order notifications. Potentially a delivery integration.

Your opening: "Hi! I've been following [Restaurant Name] on Instagram — you look packed every weekend. Quick question: are you managing all your orders through DMs, or do you have an online ordering system? I work with a team that builds these for restaurants and it basically runs the order side automatically."

Scenario 02 — Hot
Gym Using Paper Forms

Situation: You walk into a gym. Membership sign-ups happen on printed forms. Class schedules are managed on a WhatsApp group. Staff spend hours manually tracking attendance and payments.

Opportunity: Membership management platform, digital sign-ups, class booking, automated payment reminders, attendance tracking.

Your opening: "Are you the manager? I'm [Name] — I work with a team that builds membership and class booking systems for gyms. I noticed you're handling sign-ups manually — have you looked at a system that automates all of that? Happy to share what that could look like."

Scenario 03 — Warm
Clinic Scheduling by Phone

Situation: A dental clinic has strong patient volume but no online booking. Staff spend 2-3 hours a day scheduling by phone. Their website is outdated and doesn't work on mobile.

Opportunity: Modern website rebuild + online appointment booking system, automated reminders, patient intake forms — reducing staff workload significantly.

Your opening: "Hi — I visited your website while looking for a dentist and noticed it's not loading well on mobile and there's no way to book online. I connect clinics with a team that builds modern booking systems — would it be worth a 10-minute chat about what an update could look like?"

Scenario 04 — Hot
Boutique Brand Selling via DMs

Situation: A clothing boutique has 15K Instagram followers, posts daily, and is constantly getting comments like "how much?" and "is this available in L?" All purchases happen through manual DMs.

Opportunity: E-commerce store with full product catalog, inventory management, payment processing, automatic order confirmations. They're losing sales every day this doesn't exist.

Your opening: "Hey! Your brand has incredible engagement — I see you're handling all orders through DMs. Have you thought about letting people buy directly from a store? You could be making sales 24/7 even while you sleep. I connect brands with a team that builds exactly this."

Scenario 05 — Highest Value
Entrepreneur With a Software Idea

Situation: Someone in a WhatsApp business group mentions they have an idea for an app but "don't know where to start with the technical side." They seem serious — they've researched the market and have a revenue model.

Opportunity: Full custom app or SaaS platform — potentially your highest-commission lead ever. These projects can be very substantial in scope.

Your move: Reply in the group: "I might be able to help — I work with a team that builds apps and platforms for non-technical founders. DM me." Then collect their details and submit fast. This type of lead is rare and valuable.

Every conversation builds your instinct for spotting opportunities. Use Aria Coach to practice any of these scenarios before your real outreach.
AI-Powered Coaching
Aria — Your BDR Coach

Ask Aria to write outreach messages, coach you through objections, help qualify a lead, or role-play a prospect conversation. She knows AHOS inside and out.

ARIA BDR COACH
Online · Ready to help you close
Hey, I'm Aria.
Your personal BDR coach. Ask me anything.